WhatsApp Marketing

For the messages fans are waiting for.

Confirm a registration, deliver tickets, share an event update or open an exclusive pre-sale. Reach fans in WhatsApp when the message matters—and help them in the same conversation.

Trusted by the teams who move crowds

  • Bontgenoten
  • By the Creek
  • Lago Lago
  • Club Vaag
  • Colorado Charlie
  • Complex Maastricht
  • Drift om te dansen
  • Extrema
  • Fuse Brussels
  • Hangar
  • JOY
  • MODUL'AIR
  • Ohm
  • Oranjezoet
  • paradigm050

Template builder

Make every invitation personal

Build your WhatsApp message with an image, a personal greeting and a clear next step. See exactly how it looks on a fan’s phone as you edit.

  • Add an image, message and footer
  • Personalise your message with fan details
  • Add a button that takes fans to your shop

Event automations

The right message at the right moment

A scanned ticket can trigger a useful event update. After the event, a new registration opening gives fans a reason to hear from you again. Connect each message to something that matters.

  • Send the timetable when a fan arrives
  • Wait until after the event and your next registration launch
  • Invite opted-in fans to return next year

Conversations

Every reply lands in one inbox

When fans reply to an invitation or event update, keep the conversation going. Your team can help with tickets, arrival details and event questions, with the full history connected to each fan.

  • Campaign replies and event questions in one shared inbox
  • Hand conversations to the right teammate
  • Fan profiles keep the context of every reply
WhatsApp Business

Official WhatsApp Tech Partner

Your campaigns run directly on the WhatsApp Business Platform through our verified partner access. No middlemen, no unofficial gateways.

GDPR

GDPR compliant

Consent is managed per brand and per channel, fans can opt out with one tap, and your fan data is processed in line with the GDPR. Always exportable, never locked in.

Organisers selling in WhatsApp

Fans dancing beneath the open-air dome at Bontgenoten Festival

Case study

How Bontgenoten sold out almost instantly through WhatsApp

“The WhatsApp Ticket Shop is a unique way of selling tickets that really fits our audience. For the second time in a row this year we almost instantly sold out.”

Kylie de Bont, Owner Bontgenoten Festival. Ticketing runs on Weeztix.

13,100

tickets sold through WhatsApp

< 1 hour

sold out time

Pricing

What WhatsApp Marketing costs

  • WhatsApp Marketing

    Module of the Engagement Platform

    from €79/month

    included in the Engagement Platform

    Book a demo
    • Campaign builder with approved templates
    • Conversations inbox
    • Segments shared with email
    • Official WhatsApp Tech Partner
  • WhatsApp Shop

    Sell tickets inside WhatsApp

    from €495

    Try the WhatsApp Shop
    • A personal shop per registrant
    • Checkout pre-filled from registration data
    • Order handling stays on your ticketing
    • Scalper-proof: verified phone numbers

You're probably thinking this

When should we use WhatsApp?

Use it for high-intent messages: registrations, confirmations, tickets, important event updates and relevant sale invitations. Keep routine announcements and ongoing editorial updates in email.

Make every message useful

Does WhatsApp replace email?

No. Use both. Email gives you room for regular updates; WhatsApp supports the key moments when fans expect a timely message or want to reply.

Better together

What happens when a fan replies?

Their reply arrives in Conversations. Your team can respond with the fan's history in view, or an AI agent can answer recurring questions and hand over when needed.

Keep the conversation going

Can we automate event updates?

Yes. Connect messages to ticketing events and delays, such as sending a timetable after a ticket scan or an invitation when next year's registration opens. Include the appropriate contact consent in your flow.

Timing matters

Can fans buy tickets through WhatsApp?

WhatsApp Shop gives each fan a personal purchase flow with pre-filled details. Combine it with email for your pre-sale launch. Explore pre-sale campaigns.

Turn interest into tickets

See Innercrowd in action.

Book a demo and see how email, WhatsApp and ambassador marketing can work for your event.

Book a demo