Innercrowd+Shotgun

Turn Shotgun ticket buyers into returning fans.

Connect Shotgun to Innercrowd to build fan profiles from ticket orders, create audience segments and reach your fans through email and WhatsApp.

Engagement Platform

Turn Shotgun ticket buyers into returning fans.

Use your Shotgun data to reach the right fans through email and WhatsApp and bring them back for your next event.

  • Know your fans: add ticket orders to their profiles
  • Find the right audience: group fans by the events and tickets in your connected order data
  • Make each message relevant: send email and WhatsApp campaigns to the fans most likely to care

Campaign tools

Create the campaign. Choose who gets it.

Build email and WhatsApp messages for the fans you want to reach.

  • Create an email in your event’s style, add your ticket link and choose your audience.

Connect Shotgun & launch your first campaign.

We help you connect your ticket data and put it to work for your next event.

  1. 01
    Shotgun
    Innercrowd

    Connect Shotgun

    Your team connects the account with our guidance. Shotgun continues to handle your ticketing.

  2. 02

    Your audience

    JD

    Jamie de Vries

    Previous ticket buyer

    Returning fansVIP buyers

    Build your audience

    The Shotgun API connection brings ticket data into your fan profiles. We help you create useful audience segments.

  3. 03Ready to launch
    EmailWhatsApp

    The next one is yours.

    A new edition is on the way. Be the first to hear when tickets go live.

    Explore the next edition →

    Launch your first campaign

    We help you turn that audience into an email or WhatsApp campaign, with support as you get started.

We help you get started, from connecting Shotgun to setting up your first campaign.

WhatsApp Business

Official WhatsApp Tech Partner

Your campaigns run directly on the WhatsApp Business Platform through our verified partner access. No middlemen, no unofficial gateways.

GDPR

GDPR compliant

Consent is managed per brand and per channel, fans can opt out with one tap, and your fan data is processed in line with the GDPR. Always exportable, never locked in.

Questions Shotgun organizers ask

Does Innercrowd replace Shotgun?

No. Shotgun stays your ticketing provider. Order handling, payment processing and access control keep running on Shotgun, while Innercrowd is the marketing layer on top.

Shotgun stays your ticketing

How current is the data?

Innercrowd connects to Shotgun through the API. We’ll confirm which data is available and how updates are delivered for your account during setup.

API connection

What help do we get with setup?

We guide you through connecting Shotgun, bringing in your ticket data and setting up your first campaign. In the demo, we walk through the steps for your event and what your team needs to provide.

Guided onboarding

What about consent and GDPR?

Innercrowd manages consent per brand and per channel: email, WhatsApp and push. Unsubscribing from one brand doesn't remove a fan from another.

Per-brand consent

What does it cost?

Pricing is based on your number of active contacts, with unlimited emails included. Archived contacts are free, so you only pay for the fans you actually engage. Ask us for a quote covering the products and support you want to use.

Pay for active contacts

What happens to our data if we stop?

It stays yours. Export your contacts, consents and campaign history at any time. Your Shotgun account keeps running as it always did.

Your data stays yours

See Innercrowd in action.

Book a demo and see how email, WhatsApp and ambassador marketing can work for your event.

Book a demo