Innercrowd Launches New Feature: Selling Tickets via WhatsApp

tl;dr - check out the demo here

Innercrowd is introducing a new way to improve event ticketing convenience: selling tickets directly through WhatsApp. As of today, we’ve streamlined the purchasing process for fans, minimizing friction and enhancing the overall user experience. By integrating WhatsApp with trusted ticketing providers, we’re bringing a faster, more efficient way for event organizers and fans alike to engage with ticket sales.

Solving a Key Problem: Simplifying the Pre-Registration Flow

Traditional pre-registration campaigns can be cumbersome and prone to drop-offs. Typically, a fan registers for a pre-sale, waits for an email, then navigates to a separate ticketing site. Often, this requires inputting their details again, leading to significant friction. This clunky process can result in low open rates for emails (30–50%) and potential buyers abandoning the purchase altogether.

We’ve solved this problem by moving the entire flow to WhatsApp, where fans are already highly engaged. With our new WhatsApp Pre-Registration Shop, users only provide their information once. When the pre-sale begins, they receive a WhatsApp message with their ticket link. Best of all, with WhatsApp boasting a 98% open rate, fans are almost guaranteed to see the message and complete their purchase quickly. The entire process becomes seamless, as their details are already pre-filled when they access the link.

Launch Results: Early Success with The Crave Festival

Since launching last week, our WhatsApp Pre-Register Shop has already demonstrated strong early results with The Crave Festival. Fans who registered for the event received their ticket links directly via WhatsApp, and the process showed immediate benefits in terms of reduced friction and faster ticket sales.

Trusted Integrations: More Ticketing Providers Coming Soon

We integrate with trusted providers like Eventix and soon See Tickets, with more partners on the way. By ensuring our product works seamlessly with top ticketing platforms, we make it easy for event organizers to adopt this new technology without worrying about compatibility issues.

Why This Matters for Fans and Organizers

The ability to purchase tickets inside WhatsApp reduces the number of steps between registration and purchase, ensuring a smoother user experience. It also dramatically improves engagement, making it much easier for fans to complete their purchase with fewer distractions or opportunities for abandonment.

For event organizers, this means:

• Higher conversion rates: With fewer steps and a pre-filled checkout process, fans are more likely to complete their purchases.
• Better engagement: WhatsApp’s 98% open rate ensures that fans won’t miss out on the opportunity to buy their tickets.
• Seamless integration: Innercrowd’s partnerships with major ticketing platforms allow for a hassle-free setup, enabling event organizers to start using this new feature quickly.

How to Try It

If you’re curious to see this feature in action, we’ve included a demo which you can fill in. We are also accepting limited spots for launching customers, so if you’re interested in being one of the first to implement this innovative solution, don’t hesitate to get in touch!

To see the WhatsApp flow in action and how it can benefit your next event, click the link below!

Conclusion

Innercrowd’s ticket-selling feature on WhatsApp is a game-changer for both event organizers and fans. By cutting out unnecessary steps and offering a more streamlined, engaging experience, we’re transforming the way tickets are sold and purchased. Whether you're planning a small local event or a large festival, this innovative solution is designed to meet your needs and deliver exceptional results.

Ready to revolutionize your ticketing experience? Contact us today to learn more or secure your spot as one of our limited launching customers!

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